Home > Siena > The Siena Campus Announces its Baby-Friendly Designation with an Event

The Siena Campus Announces its Baby-Friendly Designation with an Event

Las Vegas Event Photographers, Las Vegas Editorail and CommerciaDignity Health – St. Rose Dominican’s WomensCare Center, Labor & Delivery, and lactation counselors and consultants (photo below) hosted an event Wednesday, February 18, to announce that the Siena Campus received prestigious international recognition as an official Baby-Friendly Designated birth facility.

Hospitals with the Baby-Friendly designation have a demonstrably higher level of expertise in support and education of mothers interested in breastfeeding their newborns. Siena is only one of two hospitals in southern Nevada with this distinction; the first was St. Rose’s San Martín campus, which received the designation in May 2014.

As Madeleine Sigman-Grant, past president of the Southern Nevada Breastfeeding Coalition, stated at the event, “One of the mainstays of Baby-Friendly is the focus on the first 60 minutes of a baby’s life … 60 minutes of skin-to-skin contact. We carve out 60 minutes of our day for a variety of things: we unwind with our favorite TV show or video game, we work out, we take a class, we have lunch with friends or dinner with family. Baby-Friendly commits to making the most of baby’s first 60 minutes of life because it can influence his or her health and wellness throughout a lifetime.”

Las Vegas Event Photographers, Las Vegas Editorail and CommerciaEmily Jackson, wife of Jackie Jackson (the oldest member of the Jackson 5) and new mother of twins (at right), agreed when she spoke. She praised the staff at St. Rose for helping her bond and breastfeed her boys.

The designation is conferred by the Baby-Friendly Hospital Initiative (“BFHI”), a global program sponsored by the World Health Organization (WHO) and the United Nations Children’s Fund (UNICEF), and implemented in the United States by Baby-Friendly USA. This initiative encourages and recognizes hospitals and birthing centers which offer an optimal level of care for breastfeeding mothers and their babies.

Based on the Ten Steps to Successful Breastfeeding, this prestigious international award recognizes birth facilities which offer breastfeeding mothers the information, confidence, and skills needed to successfully initiate and continue breastfeeding their babies.

Las Vegas Event Photographers, Las Vegas Editorail and CommerciaBecoming a Baby-Friendly facility is a comprehensive, detailed and thorough journey toward excellence in providing evidence-based maternity care, with the goal of achieving optimal infant feeding outcomes and mother/baby bonding. It compels facilities to examine, challenge, and modify longstanding policies and procedures. It requires training and skill building among all levels of staff. It entails implementing audit processes to assure quality in all aspects of maternity care operations, enhances patient satisfaction, and improves health outcomes.

“We are extremely proud of being named as a Baby-Friendly hospital,” said Brian Brannman, senior vice president of operations, Dignity Health Nevada and president/CEO of Dignity Health-St. Rose Dominican, Siena Campus, at the event. “The practice of breastfeeding has always been an important part of what we do here at Siena and this designation is significant to the community.”

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